SEO Specialist
Open Vacancy
Job Description:
- Conduct keyword research to identify target keywords and phrases.
- Perform on-page optimization, including optimizing meta tags, headers, and content.
- Implement off-page optimization strategies, including link-building campaigns.
- Monitor and analyze website performance, providing regular reports on key SEO metrics.
- Collaborate with content creators to ensure content aligns with SEO goals.
- Stay informed about industry trends, search engine algorithm changes, and best practices.
- Conduct competitive analysis to identify opportunities and threats.
- Provide recommendations for website improvements and technical SEO enhancements.
- Work closely with developers to implement SEO-friendly website changes.
- Stay up-to-date with emerging SEO tools and trends, incorporating them into the strategy.
- Track, report, and analyze website analytics and initiatives’ success.
Responsibilities:
- Proven experience as an SEO Specialist or similar role.
- Solid understanding of search engine algorithms and ranking factors.
- Proficiency in SEO tools (e.g., Ahrefs, SEMrush, Google Analytics).
- Knowledge of on-page and off-page optimization techniques.
- Strong analytical skills and the ability to translate data into actionable insights.
- Excellent communication skills, both written and verbal.
- Familiarity with HTML, CSS, and website structure.
- Ability to collaborate with content creators and developers to implement SEO strategies.