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Job Description: SEO Specialist
Dragon Studios, a pioneering force in the digital marketing and media landscape, is in search of a talented and experienced SEO Specialist to join our team on a full-time basis. As an SEO Specialist at Dragon Studios, you will lead our efforts to optimize online content for search engines, driving organic traffic and ensuring our digital presence remains at the forefront. Your role will involve keyword research, on-page and off-page optimization, and staying informed about the latest trends and algorithm changes. If you are an analytical thinker with a proven track record of enhancing search engine visibility and driving impactful results, Dragon Studios provides an exciting opportunity for you to contribute to our ongoing success.
Responsibilities:
- Conduct keyword research to identify target keywords and phrases.
- Perform on-page optimization, including optimizing meta tags, headers, and content.
- Implement off-page optimization strategies, including link-building campaigns.
- Monitor and analyze website performance, providing regular reports on key SEO metrics.
- Collaborate with content creators to ensure content aligns with SEO goals.
- Stay informed about industry trends, search engine algorithm changes, and best practices.
- Conduct competitive analysis to identify opportunities and threats.
- Provide recommendations for website improvements and technical SEO enhancements.
- Work closely with developers to implement SEO-friendly website changes.
- Stay up-to-date with emerging SEO tools and trends, incorporating them into the strategy.
- Track, report, and analyze website analytics and initiatives' success.
Preferred Qualifications:
- Proven experience as an SEO Specialist or similar role.
- Solid understanding of search engine algorithms and ranking factors.
- Proficiency in SEO tools (e.g., Ahrefs, SEMrush, Google Analytics).
- Knowledge of on-page and off-page optimization techniques.
- Strong analytical skills and the ability to translate data into actionable insights.
- Excellent communication skills, both written and verbal.
- Familiarity with HTML, CSS, and website structure.
- Ability to collaborate with content creators and developers to implement SEO strategies.